TOP 25 GLOBAL RESEARCH ORGANIZATION - 2004
| Rank 2004 |
|
|
|
Parent Company | No. of
countries with subsidiaries / branch offices1 |
Research-
only |
(US$ in millions) |
Percent change from 20034 | Revenues from outside home country
- (US
$ in millions) |
Percent of
global revenues from outside home country |
| 1 | 1 | VNU NV | Haarlem | Netherlands |
81
|
35,611
|
$3,429.2
|
4.0%
|
$3,394.7*
|
99.0% *
|
|---|---|---|---|---|---|---|---|---|---|---|
|
|
|
Taylor Nelson Sofres plc | London | U.K. |
70
|
12,731
|
1,720.6
|
2.0
|
1,430.6
|
83.2
|
|
|
3 | IMS Health Inc. | Fairfield, Conn. | U.S. |
76
|
6,400
|
1,569.0
|
5.9
|
998.0
|
63.6
|
| 4 |
|
The Kantar Group | Fairfield, Conn. | U.K. |
61
|
7,200*
|
1,136.3*
|
2.1*
|
776.0*
|
68.3 *
|
| 5 | 5 | GfK Group | Nuremberg | Germany |
59
|
5,539
|
835.5
|
6.6
|
541.5
|
64.8
|
|
|
|
Ipsos Group SA | Paris | France |
41
|
4,660
|
753.2
|
7.5
|
633.8
|
84.2
|
| 7 | 7 | InformationResources Inc. | Chicago | U.S. |
18
|
2,765
|
572.8
|
3.3
|
193.2
|
33.7
|
|
|
|
Synovate | London | U.K. |
46
|
4,252
|
499.3
|
1.1
|
407.7
|
81.7
|
|
|
|
Nop World | London | U.K. |
8
|
1,672
|
407.1
|
-1.36
|
297.3
|
73.0
|
|
|
|
Westat Inc. | Rockville, Md. | U.S. |
1
|
1,800
|
397.8
|
4.3
|
-
|
-
|
| 11 | 11 | Arbitron Inc. | New York | U.S. |
3
|
929
|
296.6
|
6.1
|
11.9
|
4.0
|
|
|
|
INTAGE Inc.** | Tokyo | Japan |
2
|
1,350
|
246.2
|
11.4
|
1.6
|
0.7
|
|
|
|
Harris Interactive Inc. | Rochester, NY. | U.S. |
6
|
856
|
208.9
|
8.6
|
54.1
|
25.9
|
|
|
|
Harris Interactive Inc. | Rochester, NY. | U.S. |
-
|
-
|
155.4
|
10.7
|
38.7
|
24.9
|
|
|
|
Wirthlin Worldwide | McLean, Va. | U.S. |
-
|
-
|
53.5
|
2.9
|
15.4
|
28.8
|
|
|
|
Maritz Research | Fenton,Mo. | U.S. |
4
|
526
|
185.3
|
22.6
|
48.7
|
26.3
|
|
|
|
Video Research Ltd.** | Tokyo | Japan |
3
|
373
|
177.2
|
-0.9
|
2.3
|
1.3
|
|
|
|
J.D. Power and Associates | Westlake Village, Calif. | U.S. |
6
|
787
|
167.6
|
15.8
|
34.1
|
20.3
|
|
|
|
Opinion Research Corp. | Princeton, N.J | U.S. |
6
|
1,538
|
147.5
|
12.4
|
56.5
|
38.3
|
| 18 | 18 | The NPD Group Inc. | Port Washington, NY. | U.S. |
11
|
750
|
139.2
|
18.4
|
28.7
|
20.6
|
|
|
|
Market & Opinion Research Int´l | Lodon | U.K. |
2
|
441
|
81.1
|
12.2
|
2.4
|
3.0
|
|
|
|
Lieberman Research Worldwide | Los Angeles | U.S. |
1
|
300
|
77.7
|
22.9
|
10.5
|
13.5
|
| 21 | 22 | Dentsu Research Inc. | Tokyo | Japan |
1
|
120
|
69.9
|
14.5
|
0.2
|
0.3
|
|
|
|
IBOPE Group | Sao Paulo | Brazil |
15
|
1,510
|
64.5
|
34.3
|
14.3
|
22.1
|
|
|
|
Nikkei Research Inc. | Tokyo | Japan |
5
|
164
|
53.0
|
-5.0
|
-
|
-
|
| 24 | - | Burke Inc. | Cincinnati | U.S. |
1
|
200
|
43.4
|
10.2
|
6.3
|
14.5
|
|
|
|
ABT Associates Inc. | Cambridge,Mass. | U.S. |
1
|
202
|
41.5
|
-23.2
|
-
|
-
|
| TOTAL |
$92,676
|
$13,320.3
|
4.8%
|
$8,944.4
|
67.2%
|
* Estimated
by Top 25
** For fiscal year ending
March 2005
*** INTAGE now consolidates its
total company revenue.On this basis it would have ranked 12th in 03.
1. Includes countries that have subsidiaries with an equity interest or branch offices, or both.
2. Includes some nonresearch employees
3. Total revenues that include non-research activities for some companies are significantly higher. This information is given in the individual company profiles.
4.
Rate of growth from year to year has been adjusted so as not to include
revenue gains or losses from acquisitions or divestitures. See company
profiles for explanation. Rate of growth is based on home country currency
and includes currency exchange effects.
TOP 25 GLOBAL RESEARCH ORGANIZATION - 2003
TOP
50 U.S. RESEARCH ORGANIZATION - 2004